Working with the corporate arm of British Gas Business, we have helped formulate the right strategy and planning for their marketing communications. Base One has produced advertising, direct mail and various corporate collateral pieces across the board, including brochures and contract communications.
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 Against a backdrop of ever-increasing energy prices, the need to promote British Gas Business's customer service – its key differentiator against more price-led  |
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 Launching the British Gas Business Millionaires Club internal rewards programme proved a grand affair: Base One developed an elegant logo, individual letterpress invitations, deluxe award announcements, and an ongoing email and web campaign to fuel competition and generate intrigue.
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